Acorne Ltd...

our history

25th Anniversary


The ever-expanding team at Acorne launch Acorne Rewards B2B solutions, re-launch Leisure Vouchers with a brand new look and celebrate their 25th anniversary


Acorne becomes a public limited company, and buys established experience provider Exhilaration from We now supply's experience days offering.


Having turned around the Virgin Voucher business, Acorne acquires the 'Leisure Voucher' business from Whitbread PLC, plus management of the TGI Fridays gift voucher scheme.


Acorne takes over this business from Virgin, rebranding it Virgin Experience Days and securing future growth. We also take on management of the cash-denominated Virgin Voucher.


Having worked closely with Acorne, Virgin set up their own experiences division.


Acorne's association with Virgin began and we become the first non-Virgin company approved to redeem the newly launched Virgin Voucher.


National gift box distribution follows, via major mail-order and retail catalogue chains.


We develop the revolutionary concept of a retail gift box in 1992 and achieve the first High Street sales via Whiteleys and Harrods.

Early 1990s

Acorne now serves the staff incentives and sales promotions market. Our range expands again to include motor sports, health spas and relaxation days.


Success leads to the launch of Acorne and we are soon selling flying, gliding and parachuting gift vouchers via national media advertisements.


We launch the innovative 'Nationwide Flying Gift Tokens' for Christmas.


Our founder pioneers the use of gift vouchers on a national scale for flying lesson experiences.


Our brands

We manage a portfolio of key brands in the market place, including:

Click on the logos to go straight to our brand websites.